How does CountryMusicOnTour have tickets before the big competitors?

There are three ways tickets are added to our system. Each of these ways allows a concert ticket seller to add tickets to our inventory the moment the event is confirmed.
1). A ticket broker will have physical tickets in their possession and add them to our available inventory, making it available for Direct Sale.
2). A ticket broker will have a relationship with the concert venue that allows them to guarantee the advanced sale of a particular concert ticket in our inventory, making it available for a Fulfillment Order.
3). A private individual can offer a concert ticket they are unable to use for Direct Sale within our system rather than let the ticket go to waste.

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